What happened to 40k

So why is chapter master getting quite? Well partly because I have a back log of work that I get payed to do. Partly because all this blog does is promote a business that I think has now moved the goal posts so far that the game has changed. For me the latest space marine release was one bridge too far. I said I wouldn’t be negative this year but I just can’t be positive about a company that charges soo much for soo little. There are ways to increase profits without making your customer base angry, no I think we have past angry. In fact I think we have reached apathetic. What do I mean. Well gw continues to charge more and more for less and less. The new space marine characters at £18 for a single plastic frame??? Now I don’t care about these I don’t have to buy them. The fact you would have given then away with white dwarf once is your business, I don’t have to or need to buy them. But £35 for the new codex. I’m really very p****d off! If you wanted to make money you could have cut out all the ultramarine stuff and given them a separate codex. Then you could have charged £30 for them both. i can’t write what i would like to say at this point.

This is the first space marine codex I haven’t rushed out and bought. If gw want to charge a fortune for the nice to have items like wraith knights that’s one thing, but wasn’t the last space marine codex £20? That was only 5 years ago. The space marine codex is the starting point for players entering the hobby, well at least it was. I guess that honour has gone to the Dark Angels now? I mean what are gw up to. Yes I know it’s a hard back. But I’m looking at my 5th edition codex. When am I going to use that again? It’s joined my 4th, 3rd and 2nd edition box. And how have we reacted to this massive price rise, with apathy. We have gone out and bought it. Well I’m not going to! The gloves are off and the claws are out Mr Games Workshop, that right it’s space wolves time. If the tyranid codex costs £35, I’ll stop using my nids. If the Blood angel codex is £35 I’ll stop using my blood angels and so on. Until the only thing left to do is play another system. It’s plastic pure and simple you can pay people to paint it to goldEn demon standards however you will not get me to part with almost £55 for one plastic model and a book. What sort of hobby obsessed idiot do you take me for? No please don’t answer that.

The huge mistake with the codex aside I think this is a very cleaver release for gw. By slowly moving all the cheaper items to mail order, I.e. the old hq models gw can keep the stores margins high and cut the distribution costs on the cheaper products. They can in effect put the prices up without actually putting the prices up. I’m not happy but I’m still buying….. For now at least.